Advertising campaign for LEFFEST - Lisbon & Sintra Film Festival 2019. This year, we celebrate the digital restoration of 'Lisbon Story', with Wim Wenders' appearance at the Festival. Thus, the graphic image is inspired by the films shot by Wim Wenders in our country, namely ‘Lisbon Story’, which was filmed in Lisbon, and ‘The State of Things’, in Sintra. The same car was used in both decors and, therefore, serves as a motto for a dialogue about these two films.
This project is a 360 communication campaign, which included the development of the entire branding strategy, posters, printed publications, decoration of the festival's venues, outdoors, social media, website and merchandising.
Lisbon & Sintra Film Festival, 2019